LaunchReel AI / Use cases / For SaaS founders
A SaaS launch video for founders, made from your own site
LaunchReel AI makes a SaaS launch video from your website's URL. Our Claude Opus 5.5 writing desk reads your pages, writes the brief and the storyboard, and the film is drawn from your real product screens, colours and type. Founders use it on launch day and for each release: the first film is free and changes are made by chat.
By the LaunchReel team
No email and no card to start. The brief, the storyboard and the first cut follow by themselves; we ask for an email only when you want the film kept, downloaded or changed.
What should a SaaS launch video show?
The problem in the customer's words, then three to six things the product does, each on a real screen, then the name and the address. Thirty seconds of real interface beats a minute of abstract shapes, because a SaaS buyer wants to see the thing they will log into.
LaunchReel takes those three to six points from your own pages. The brief lists them with the page each came from, so a feature your site explains badly shows up as a weak answer before it becomes a weak shot.
What does launch week look like with it?
Monday: you paste the URL. The six answers, the brief and the storyboard land on the waiting screen. Your site says "for finance teams" and the brief said "for everyone", so you fix the audience on the decisions card. The 5-second ad is ready about 4 minutes in; you ask for the full film, about 30 seconds, and it is drawn in about 2 minutes.
Tuesday: you watch it with the team. "Second line shorter", "use the dashboard screenshot on shot three": two chat messages, two shots redrawn, the rest untouched. Both count as included small changes.
Launch day: you take the clean 1080p export for 10 credits, with burned-in captions and the .srt, and put it on the landing page, the Product Hunt gallery and LinkedIn. A week later the pricing page changes; one more chat edit and a new export, not a new film.
What about screens behind a login?
We read only the public pages. Add screenshots of logged-in screens as pictures in the box (up to 6, png, jpg or webp, 10 MB each) or list links to them in the brief. The engine crops and places real screenshots and never draws an interface it has not seen.
Does the film match our brand?
Each film gets its own look sheet: palette taken from your site, a type pairing, a light or dark stage, the pace of the cuts and the layouts used for numbers, steps and features. You can change colours, type, stage and mood from the style panel, and a dark Stage version with one light on your real screenshots is free to try.
Four documented looks: keynote, hand-drawn, big type and UI walkthrough.
What does it cost a company?
The first film is free, including a 720p copy with a small badge. Clean files and later edits use credits from one-time packs: Starter 20 for $9, Launch 100 for $25, Growth 220 for $50, Studio 480 for $100, Agency 1000 for $200. A clean 1080p export is 10 credits, 4K is 20, and a typical launch with a few edits comes to about 14.
Prices are in US dollars before tax; Stripe charges at checkout and adds sales tax or VAT where it applies. Nothing renews, credits never expire, and a pack is fully refundable until you download a clean export. See pricing.
From site to launch film in 3 steps
- 01
Paste your product's URL
The six answers, the brief and the storyboard are written from your public pages and shown with their sources. No email or card to start.
- 02
Correct the brief and read the storyboard
Change the audience, a selling point or a screen on the decisions card; the film is drawn by itself: the 5-second ad in about 4 minutes, the full film in about 2 more on request. Verify your email once to keep, download or change it.
- 03
Take the free copy or export clean
The free 720p copy carries a small badge. A clean 1080p export with captions and an .srt is 10 credits; 4K is 20. Change shots by chat whenever the product changes.
Who it is for
- Founders launching a SaaS, a developer tool or an API with a public site
- Marketing teams of one that need a film this week, in writing first
- Companies shipping a release every few weeks that want the film updated, not remade
Who it is not for
- Products with no public site and no screenshots
- Customer testimonials, live-action or 3D
- A film with narration or music today: the film is silent, with AI music coming soon
Where founders put the film
| Place | What to use | Why |
|---|---|---|
| Landing page hero | Clean 1080p 16:9, captions burned in | Plays muted; the words carry it |
| Product Hunt gallery | 16:9 MP4 uploaded to YouTube, full URL | Product Hunt takes video only as a YouTube link |
| LinkedIn and X | The full film or a 5 to 10 second short cut | Short, with the name held at the end |
| Reels, Shorts, TikTok | A 9:16 short cut | Drawn inside the area those apps leave clear |
| Sales deck or email | The 5-second ad in 16:9 or 1:1 | One line, one picture, your name |
Questions people ask
How long is the film?
The main film is about 30 seconds in 16:9. Short cuts of 5, 6, 8 and 10 seconds are made for ads and feeds in 16:9, 9:16 and 1:1.
Can we review it before anything is rendered?
Yes. The six answers, the brief and the storyboard are shown first, each with its source page, and a decisions card lists every choice with its reason. The film is drawn after that.
Can several people work on it?
The project link is the key: anyone with it can open the chat and ask for changes. Credits are kept on the email that verified the project.
Can we use our own fonts and colours?
The palette and the type are taken from your site and shown on the look sheet; you can change colours, type, stage and mood from the style panel. Fonts come from the engine's shipped set.
Do we own the video?
Yes. You get full commercial usage rights for the delivered video. The project's source files are not included.
What if our site cannot be read?
Some sites block crawlers or sit behind a login; then the project says so and you can paste a sentence or add pictures instead. If we cannot make the video at all, any pack you bought for it is refunded in full.
Try it on your own site
Paste your URL. The brief and the storyboard come back for you to check, the first film is free, and the 720p copy is yours to keep. See pricing.